Atlanta's airport is not one I recommend unless you have great walking shoes!


Last week I attended the Associational Mission Strategists Excellence Summit hosted by the North American Mission Board.

At that conference I was reminded of the HUGE gap between Northwest Southern Baptists and the rest of North America. In the NWBC we have apporximately 500 churches, serving a population of around 11 million people in Washington, Oregon, the panhandle of Idaho, and a number of churches in Northern California. In comparison some of the associations represented at the conference have upwards of 400 churches - in one major metropolitan area! One is not like the other!

I also learned that as different as we might be the same challenges faces all of us. LOSTNESS is still the most pressing need of the hour. People who do not know Jesus Christ need to know Him. This is not an inner city problem or a rural issue - it is THE challenge.


Steve Schenewerk
NWBN Network Strategist

There are so many good reasons to communicate with site visitors. Tell them about sales and new products or update them with tips and information.

Here are some reasons to make blogging part of your regular routine.


Blogging is an easy way to engage with site visitors

Writing a blog post is easy once you get the hang of it. Posts don’t need to be long or complicated. Just write about what you know, and do your best to write well.


Show customers your personality

When you write a blog post, you can really let your personality shine through. This can be a great tool for showing your distinct personality.


Blogging is a terrific form of communication

Blogs are a great communication tool. They tend to be longer than social media posts, which gives you plenty of space for sharing insights, handy tips and more.


It’s a great way to support and boost SEO

Search engines like sites that regularly post fresh content, and a blog is a great way of doing this. With relevant metadata for every post so search engines can find your content.


Drive traffic to your site

Every time you add a new post, people who have subscribed to it will have a reason to come back to your site. If the post is a good read, they’ll share it with others, bringing even more traffic!


Blogging is free

Maintaining a blog on your site is absolutely free. You can hire bloggers if you like or assign regularly blogging tasks to everyone in your company.


A natural way to build your brand

A blog is a wonderful way to build your brand’s distinct voice. Write about issues that are related to your industry and your customers.

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